Monday, May 14, 2018

The Traditional Business Card Is Dead. The New Business Card Is…


Linked-In.

If you are reading this it likely that you are already on Linked-In, and are reading this from Linked-In, if not somebody you know has shared this post.

There are currently over 25 million users on Linked-In. That’s why I’m surprised when I meet somebody who tells me that they are not on there.

Linked-In is your new virtual rolodex. You never have to worry about losing a business card or contact, you don’t have to carry business cards in your pocket, and if you are not onboard you may be cutting yourself out of many potential new business, leads, contacts, and networking opportunities.
I’m not suggesting that the traditional business card is completely dead, yet…but it is almost there.

Here are the downsides to a business card:

• You can lose it or damage it
• If one or more pieces of information on it change it has to be reprinted
• You can’t walk around with all your business cards
• It’s not eco-friendly

On the plus side Linked-in:
• Is accessible 24 hours a day 365 days a year
• You never have to worry about losing your contacts
• You can meet somebody and neither of you have to exchange business cards
• It is a much more powerful vehicle of communication than a business card

With linked-In you can:
• Build your brand
• Promote your companies products and services
• Use testimonials

...and so much more, and the best part is that it’s free to join, there are no printing costs.

Should you get rid of your business cards? No, you can still use them, just think of them as a life jacket, only use them where, and when it’s absolutely necessary for example…”Hey, I’m on Linked-In, but here’s my business card just in case.”

Don’t forget to put your Linked-In presence on your business card, if you follow this advice you will never have to worry about losing a contact again if the person you meet doesn’t have a business card and neither do you…as long as you are both on Linked-In.

Do you think the traditional business card is dead, write your thoughts below.

Monday, March 12, 2012

Good, Good Enough, and Great


The other day I was putting some finishing touches on a logo for a client. The client said "Zac, you're doing a great job!" I like hearing that...it's what I want to hear after I've done work for anybody. It doesn't matter who I hear it from, it could be a boss, a co-worker, a client, a friend I'm doing a favour for, or my dad.

It's actually my dad that instilled this work ethic in me. When I was a kid he would say to me, "if you're going to do a job, do the best job you can, or don't do it all". These words are top of mind when I work on anything. This is why I am a perfectionist.

I don't want to do good, or just good enough work, I want to do great work. That's why books like, Good to Great appeal to me, and people like Michael Bungay Stanier author of Do More Great Work.

In my early twenties I worked at a retail store as a sales associate. One night we were cleaning the store before close and my co-worker was vacuuming the carpet. He did a quick job, and I asked him how it was going, and he said "it looks good enough to me...", when I hear things like that I'm shocked, why? because you would never hear those words come out of my mouth.

Looks good enough to me, sounds like...I know I did a half-hearted job, and I don't care.

Good means there is always room for improvement.

Great work is  something you can be proud of, keep striving to do great work every day.

The One Quality To Look For In Employees That Guarantees Their Success


Not all of your employees will have this quality, nor will most of them display this quality, but you will know it when you see it. This quality is leadership.

You can usually spot this quality in newbie's right away.

The leader is the employee that goes the extra mile, the one who doesn't have to be babysat, or constantly held by the hand. They are the one who knows what needs to be done, the one who knows how you...the manager, supervisor, boss thinks...

These leaders in the making show up every day with the sole purpose of making your job easier. If something happened to you tomorrow, this person could probably jump into the captain's seat. Not everyone is born a leader, but leaders can be nurtured. The best way to develop great leaders is to be a great leader yourself. Why? because leaders lead by example. If you are already a great leader, manager, boss etc...your employees are already getting an excellent  education in leadership.

I'm always reading about great leaders. Why? because I want to know how they think, and work. I want to be like them. There are a ton of leadership guru's, and books out there, and you may have your favourites. Here are a few of mine:

• John C. Maxwell

• Harvey Mackay

• Marcus Buckingham


Start developing your junior talent today, praise them,  nudge them towards their potential, recognize their accomplishments, and reward their hard work because they will be your company's leaders tomorrow and years from now.

Image credit: biewoef

The 3 Words You Never Want To Hear Your Employees Say

There are three words you never want to hear any of your employees say...

Those words are: "I don't care".

If the people that work for you stop caring about their work it has a direct impact on your business. It shows through their interactions with customers, their co-workers, it's reflected in their daily work, and worse it can become infectious and spread throughout your organzation. If an "I don't care" attitude spreads throughout your team, and departments, it eventually becomes part of the company culture.

You company can't be leaders in your industry if your employees don't care about their work. 

You don't even have to hear your employees say "I don't care", usually their attitude or expression, or body language give it away. As Ralph Waldo Emerson said "What you do speaks so loud that I cannot hear what you say."

I care about all the work I've ever done, everywhere I've worked. That is why every where I go, I am an A-player. I don't want to work with B, or C players. I want to only work with people that bring 100% of their best to work every day.

The morale of this post is that if you have employees that care about their work, you'll never have to worry about the work they do.

Image Credit: CELALTEBER

The One Key Thing That You Must Excel At To Succeed In The Workplace

It doesn't matter how much education, experience, or skills you have.

There is one thing that you must absolutely master on a daily basis in every workplace. It doesn't matter where you work or what level you're on, you could be starting tomorrow in the mail room or be the CEO.

Excel at this one thing, and you will become indispensable. You will be noticed, you will move up, you will get a raise, you will get offered a promotion.

What is it?

Be a problem solver.

That's it, it's that simple. It doesn't matter what kind of career or industry you are in. This is what you  do on a daily basis. You solve problems.

Sometimes you do it alone, sometimes you do it in a team, but everybody at your company is doing it. Your CEO does it, only he or she solves bigger problems than you do. If you can't solve a problem, then somebody else will have to do it for you...or you will have to learn.

Why do you ask for a manager when you're on the phone with a customer service rep for your cell-phone company when they can't give you any answers? Because you need an answer to your problem.

Keep this in mind the next time you are looking for a job, or at work tomorrow, or in the next meeting with your best client.

Sales people do this every day, production people do this every day, cleaning staff do this every day.

Work and life is about solving problems.

What do you think?

Image credit: riyono